The FNDRS team is led by co-founders Nick Long, the CEO, and Troy Hoffman, with Scott Stepanik, Director of M&A, CTO Shawn Livermore, COO Ashley Smith, and head coach Steve Krebs. Exit advisors Jack Douglas, Marisa Tricarico, and Adrian Adderley score your business and work through the gaps with you.
Leadership
Nick and Troy started FNDRS after facing these questions in their own companies. The leadership team sets the standard for the work and stays close to it.
Nick LongCEO and co-founder · Exit advisorExit advisor, co-founder, and the author of Exit Elements™, the book behind the FNDRS Elements™.Meet Nick
Troy HoffmanCo-founder · Serial entrepreneurCo-founder and serial entrepreneur. Works with founders on a business that runs without them and is ready for a sale.Meet Troy
Scott StepanikDirector of M&A · Sell-side M&ALeads every FNDRS sale: the preparation, the confidential process, the negotiation, and the close.Meet Scott
Shawn LivermoreCTO · The FNDRS platformBuilt the FNDRS platform: the valuation, the scorecard, the roadmap, and the real-time valuation.Meet Shawn
Ashley SmithCOORuns the operations of the firm and keeps the engagements on schedule.Meet Ashley
Steve KrebsHead coach · Business and accountability coachingHead coach. More than 20 years building companies and the founders who run them, Nick and Troy among them.Meet Steve Exit advisors
Your advisor scores your business, shows you which gaps cost you the most, and works through the roadmap with you between sessions until your value is where you need it.
Jack DouglasSenior exit advisor · Valuation, value gaps, and exit planningSenior exit advisor. Helps founders turn an eventual exit into a clear, practical plan.Meet Jack
Marisa TricaricoExit advisor · Growth strategy and investment prioritizationExit advisor with 20 years in strategy consulting: growth strategy, opportunity assessments, and investment prioritization.Meet Marisa
Adrian AdderleyExit advisor · Finance and operations executiveExit advisor. Reads the scorecard, ranks the gaps, and guides the rework.Meet Adrian
Russ PragDirector of acquisitions · Main Street AcquisitionsLeads the Main Street Acquisitions group, with over 10 years in finance, acquisitions, and M&A.Meet Russ Community and marketing
Every event, cohort, and conversation FNDRS hosts starts with this team. They bring the right founders together, keep your work organized between sessions, and make sure nothing you need falls through.
Jeff KlubeckDirector of community · Cohorts, workshops, and eventsRuns the cohorts, the workshops, and the rooms where founders meet founders.Meet Jeff
Cecilia CamachoBusiness and operations · Systems, processes, and eventsBusiness and operations. Runs the systems behind the team's work, from the CRM to the summits.Meet Cecilia How the team works with you
Yes: the advisor who scores your business is still in the room when the deal closes, and the plan for your proceeds, made with your own outside experts, is ready before the wire lands. You never get handed to someone who has to learn your business from zero.
Your advisor starts with your valuation, ranks the gaps by dollar impact, and works through them with you until your number and your timing line up.
You design the deal together: the kind of buyer, the price, and the terms you will accept. Then the M&A team prepares the materials, runs a confidential process, and negotiates at your side through the close.
The plan starts with your number: what you need to walk away with, and why. Your own tax and wealth advisors build it during the sale, outside FNDRS, so it is in place before the wire lands.
Why FNDRS exists
Nick on the gap the FNDRS founders found as they planned their exits, and why they built one place to close it: one plan, one team, from founders who have been in the chair.
Nick LongCEO and co-founder
Talk to a founder who has built a company, or take fifteen minutes and get your exit score first, so the conversation starts from a number.